MasterChef Aditi Madan aka MomoMami
Founder Director of Bluepine Foods Pvt. Ltd. and Yangkiez | Brand: Momo Mami
“I am an accidental entrepreneur. I was like anyone else, trying to find a way and purpose in life. The turning point of my life came in Delhi when I desired to re-create the soul-nourishing Himalayan food that I had grown up on.”
About Aditi
Popularly known as Momo Mami, Aditi Bhutia Madan is a trailblazing food entrepreneur from Darjeeling and the Founder of BluePine Foods Pvt. Ltd., a sustainable food company that brings the rich, authentic flavours of the Himalayas to modern urban consumers.
She first stepped into the spotlight as a Top Six finalist on Amul MasterChef India Season 3 in 2013. That experience became the catalyst for her journey into entrepreneurship, innovation, and food-based cultural storytelling.
Her Venture: BluePine Foods
Established in 2016, BluePine Foods is known for its natural, preservative-free, and handcrafted momos, combining Himalayan tradition with modern convenience. From just three products at inception, the company now offers 40+ SKUs, including vegan, diabetic-friendly, and gluten-free varieties.
With a robust production facility and a hybrid model of Quick Service Restaurants (QSRs) and Direct-to-Consumer (DTC) sales, BluePine is scaling sustainably while staying rooted in authenticity.
Social Impact & Inclusion
Aditi’s entrepreneurial mission is deeply tied to empowerment. Her company employs a workforce where 80% are women from rural and marginalised backgrounds across India. Inspired by her role as a team member of Golden Eye Chef, the world’s first and only global cooking competition for the blind and visually impaired, she actively employs visually impaired individuals at her production facility.
She champions Diversity, Equity, and Inclusion (DEI) as both a business principle and a personal commitment.
Accolades & Recognition
- Funded Entrepreneur – Opener of Shark Tank India Season 1
- Top 75 Women Transforming India – Niti Aayog & United Nations
- Enterprising Women of the Year 2021 – India SME Forum
- Best Emerging Sustainable Food Startup – APAC (2021 & 2024)
- Go Global FrontRunner Award – International Trade Council (2021–2023)
- Featured in Power 100 Women in Innovation – CII, CIES with PWC Compendium
- Top 200 First Time Women Exporters (2023) – India SME Forum, UPS & Ministry of MSME
- India SME 100 Awards – 2025
- Dell & CNBC TV18 Final Top 5 Women Category – Technology Challenge (Among 1700 participants)
- Excellence Award by IIT Guwahati & TIH Embassy of Israel (2024) under WEE Foundation’s Advanced Program for Incubation
- Certificate of Affiliation by CII CIES Hyderabad – In Recognition of Innovation, Market Potential & Growth in the F&B Sector
- National President – Yuukke Global (Food & Beverage)
- National Vice President – Dairy Agro & Food Processing, WEF
Vision & Strategy
Aditi envisions creating a sustainable, trusted global brand that offers the flavours of the Himalayas while uplifting lives and protecting the planet. Key pillars of her strategy include:
- Mindful sourcing and sustainable packaging
- Tying up for waste management
- Training and empowering underprivileged communities
- Embracing digital transformation for efficiency and growth
Core Values
Authenticity: Recipes rooted in Himalayan heritage
Innovation: From chocolate to hemp momos, constant reinvention
Sustainability: Minimal waste, inclusive hiring, and responsible practices
Empowerment: Uplifting women and the visually impaired through opportunity